Dewit Push Button Moistener

Here’s a fantastic piece of packaging that has inspired me in things that are coming but that’s another story. I instantly gravitated towards the dots which in this case I can not see how this can conceptually relate to the product other than what the action of pushing a button looks like (but that a far stretch). What I love is that back then, packaging was more fun because there weren’t that many established rules, standards and factors to packaging as there are now (unfortunately). But this makes such a boring product look fun and I’m sure it stood out on shelf.

This product was made in Norway for The Eversharp Pen Comapany, a subsidiary of The Parker Pen Company. Printed in USA 1966. I wonder if the packaging was designed in Norway.

Percusions and Brass

Here’s a record cover designed by Chermayeff & Geismar Associates titled Percusions and Brass and put out by the Grand Award record label. It was really sad to find out a couple years that one of the great masters of graphic design, Ivan Chermayeff passed away in December 2017. I wanted to post this in his honor but unfortunately the blog was on hiatus and I couldn’t access it then. Nevertheless here is one of my favorite record covers from my collection. Such an iconic modernist piece. It’s hard to see on the picture but the spiral shape is actually printed in metallic gold. Record Cover circa 1960.

Munich English Edition

Here’s a fantastic travel brochure for Munich. The building and people illustrations here are so whimsical and fun. Love the way the buildings and trees are shadowed, the people look like they are having fun sightseeing. My favorite part is that happy monk in the cover who appears to have a beer in one hand and flowers on the other (cheers to him). Most of the fun illustrations are on the outside (cover/back cover). The map on the inside has a different vibe but pieces of it do mimmic the outside. As usual with ephemera of the era, the use of spot colors give this piece that vibrancy that is often missing in today’s CMYK print. The brochure is from 1962 and the designer/illustrator is uncredited. Enjoy!

It’s My Beer

Here’s a fantastic whimsical beer label for My Brewing Company in Omaha, Nebraska. The beer is called “It’s my beer. Very unusual compared to most serious looking labels of the time. It features four illustration settings, my favorite being the bottom left with the dude sitting on a Butterfly chair with a bullet planter (Someone was into modernism). The type was very fitting to the illustrations as well with featuring common typeface choices of the era with the inline type, the sans serif and the script. The name is also very unusual (and hard to research). If you know more about this beer let us know. I’ve seen the can version of this but I was lucky to find an unused label. The colors don’t show well in the photos but they are metallic. Enjoy!

Seeing Honolulu by Donn Allison

I wasn’t lying when I said there was a lot of Hawaiiana coming. This one is by Donn Allison, one of Hawaii’s most notorious illustrator/designers of that era. I have a few of his pieces as well as some that are not signed but it could be easily him. Like this one. He has a very distinct almost geometric style and a very good sense of color simplification/abstraction. As usual these brochures were printed in pantone colors and it’s so satisfying to see specially since you rarely see pantones being used on something as simple as this.

Jim Flora Storyboards

Here’s something I have been hoarding in the archives forever. I believe I shared a snippet when I found them many years ago but this is a set of five storyboards for the animated short film The fabulous Firework Family, a film made after the successful book of the same title that launched Jim Flora’s second career as a children’s book author and illustrator. Following the success of the book, Terrytoons acquired the book and made a film produced by Gene Deitch.

As for the authenticity of the Storyboards, I consulted with the Irwin Chusid, author of many books on flora and editor of the site jimflora.com. Conclusion was that based on the quality, style of painting, use of pencil, etc. it is 99.9% made by Flora’s own hand. Though it is 0.1% possible that some talented artist at Terrytoons could have made them. It is also documented that Flora did provide storyboards to Terrytoons. In any case, enjoy these paintings and watch the film. Adios!