IBM Packaging by Paul Rand

You can never go wrong with Paul Rand. Here’s a beautiful colorful example of IBM’s packaging for Film Ribbons and Carbon Paper. Love the contrast of the handwritten font against the bold IMB type. Oddly enough, I found the carbon paper mingling through my dad’s office one day. Still wrapped. Enjoy!

Update: Typedeck did some search and dated this product to mid 60’s. Thanks Typedeck!

Design: Paul Rand  |  Year: Mid 1960’s  |  Photo: Javier García

Avery Adhesive Labels Packaging

I haven’t featured packaging in a while so here’s a fun one. It’s for Avery Label Company. I love the white space, solid colors, bold type and that bar of circles on the left is ace. The designer and year is unknown but I do know that the Avery logo was beautifully redesigned by the great Saul Bass in 1990 so from the printing I and aging I can see on this piece, I’d say it’s from the 60’s but that’s just my guess. In any case, I hope you enjoy this post!

Fun fact: there’s a logo on the back that reminds me of the Krispy Kreme logo but it says Kum-Kleen, does that sound weird?

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Design: Unknown | Year: Unknown | Photo: Javier Garcia

Celebrity Folding Hangers

Ok, it’s February, so you’ll get a lot of pink (…I know). Here’s a fun packaging for Celebrity Inc. New York. They are, well, three folding hangers for travel and home. As always love geometric patters and this is no exception. Overall typography is sweet. Love that number 3.

Design: Unknown    |   Year: 1959    |    Photo: Javier García

3M Production Sand-Pak

Here’s a packaging for 3M’s sandpaper. You know it’s old when you look at the logo. If I am right, this logo was designed by Gerald Stahl and Associates in 1961. See 3M’s Logo History This logo was changed in 1978 typeset in Helvetica which is what we see now days.

There’s a typeface being sold by FontBros called Plumbers Gothic inspired by this same logo. This logo is also featured in Logo RIP.

Design: Possibly Gerald Stahl and Associates  |  Year: 1961  |  Photo: Javier García